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Pay-Per-Click Marketing (SEM)

On December 1, 2007 By

James started working with paid search engine marketing in 2003 when he started up InsureMe’s first Google AdWords account.  While the project was started with a $100 a day budget, the massive return on investment lead to a rapid expansion of InsureMe’s paid search budget.  Within months, James’s work with Google AdWords and Yahoo!’s Search [...]

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